Friday, 28 August 2020

Wix Website - First Ideas

 

This is the main menu for my website, it's just the first draft, I have included my Title of my current affairs magazine "Fresh Voices" in the signature brand identity colour of navy blue. Below I have a tab that's labelled 'Latest News' in bold sans-serif red writing also one of the main signature colours of my magazine. On the navigation menu, 4 bars labelled : Home, About (the magazine), Today (latest news) and Subscribe. Only 2 of the tabs will have working links as per the specification request. On the far right hand side are the social media links (I will create real working links to Instagram and twitter account I'll create for the magazine) as my target demographic will be using those apps the most and it helps reach a wider audience the more platforms the magazine has available.


Once the user scrolls down the page the 2 top story links available will be the stories for my 2 front covers, this is a very basic draft, I will edit the pictures more and play around with different formats, but the idea is when the user clicks on either, it will take them to the page linked with it. The background is a plain black and white sky for now but i was think some pictures of buildings.
At the bottom of the web page there is a suggestion or comments option which motivates user participation, I've used a play on words " Fresh Voices heard" to imply the fresh voices are also the readers and they're being heard by the magazine. It's highlighted in red to stand out and fit in with the magazine's colour theme. 
I need to add: Working links, articles, background footage, additional pictures, interview, background website picture, working social media links, Easter egg links in the articles

Generic Research: Photoshoot Outfit DIY

Photo shoot - Behind the scenes

Example 1

  •  I made this DIY to fit in with the previous blog post's research about the Vogue key worker editions. A robotic engineer would be wearing a lanyard, therefore I decided to create my own.
  • Example 1 shows the one I created on Word, I used a real image of my model for the ID card, and the company which she works for, Robotica Labs and their company's logo along with a bar code for scanning to grant access into different parts of the building
  • The background story of why Niomi Smith has made it on the front cover of Fresh Voices is because the edition is celebrating her as a young black female successfully helping build the robots being used to treat severe patients in hospitals during COVID. Hopefully she will be seen as a positive role model for readers as she's being commended for her mind versus most media which is commending women for their bodies.
Example 2 

  • Example 2 shows the next step, after finding the right size to fit a card holder, using an old card I had I stuck her ID onto it using sellotape











Example 3
  • Example 3 is her ID card placed into the holder













Example 4
  • Example 4 is the finished product, I re-used a plain blue ribbon and attached it to the lanyard using a clasp.














Example 5

  • This is the final look, for correct representation she wore a white lab coat, the lanyard, professional and not overly sexualised clothing and minimal make up. 




 

Generic Research : Key workers Vogue Front Covers

                             VOGUE

  • For my second front cover I have changed the concept from being a successful business woman to the cover star being  a robotic engineer that has helped create the AI technologically advanced robots which are being facilitated today to help manage COVID 19. This is a very current topic as she has helped immensely in hospitals.
  • This post is going to show research I've done surrounding the recent Vogue front covers for key workers and taking inspiration from them.
  • This particular front cover is going to be the most similar to mine as for mis-en-scene and representation, my cover star will be wearing a white lab coat, a lanyard, professional not overly sexualised clothing to support the ideologies of the magazine that places a person's achievements above the star's body.
  • The model in the front cover on the left is wearing minimal eye make up and a natural hair do. I think this is very unlike most models on Vogue and this is on purpose to accentuate their talents in the time of crisis.
  • "The New Front Line" cover line is a representative reference to COVID 19 being a battle paying tribute to the key workers putting their lives at risk
  • The background is very plain and simple and resembles the interior of a hospital. For my magazine front cover I'm going to try and incorporate a more industrial and building backgrounds to represent the exterior of labs and a more working moving environment. 
  • This is a medium shot to focus her uniform and relaxed stance to show she's a person you can trust as a health care worker. She has a warm inviting smile and facial expression which I will try to get some shots of with my model.
  • This is another front cover in the same series surrounding key workers and supporting the community in the current situation. In this particular edition, the cover star is also wearing minimal makeup and for representation wearing the train line worker uniform that looks very professional, the background is also simple and appears to be a shot of the sky at a train station with the wires. 
  • The shot is an above the shoulder close up and her face is looking into the distance to a side to show leadership and confidence in the battle against COVID 19. Her facial expression is maturity mixed with a small smile which I will also attempt
  • This isn't as similar as the front cover design I want to create but the concept is similar I love the position she's facing it focuses primarily on the model and that's what I'd like my front cover to look like.




  • This is the third front cover for the key workers edition, this was exceptionally amazing as they chose people's jobs which normally aren't seen as extraordinary and highlighted their courage for working during such uncertain times.
  • All the front cover promotes multiculturalism (this particular one e.g. she is wearing a hijab), and feminism, all being women and promoted for their courage and sacrifice. 
  • This is a close up shot, the model is also wearing minimal make up and the appropriate Waitrose uniform having a thoughtful expression on her face and more serious lighting to make the model seem important.
  • All of these posts highlight the women's achievements and not their bodies.

https://catalinapantiru.wixsite.com/voice

Final Statement of Intent

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